Should You Offer Free Shipping and Returns?
One of the biggest questions we here at FeedbackExpress deal with is, should you offer free shipping and returns? Countless merchants grapple with this issue and its benefits or consequences — should they eat the small extra cost to lure in more buyers, or just work it into the final price? Spoiler alert: we’re in […]
Amazon’s Early Reviewer Program
Amazon have announced details of their Early Reviewer Program which encourages customers who have already purchased a product to share their authentic experience about that product, regardless of whether it is a 1-star or 5-star review. The program seen similar to the existing Amazon Vine initiative. Amazon shoppers depend on reviews to learn more about […]
How to Succeed on Amazon Without Incentivised Reviews
Having a good amount of positive reviews is the backbone of every successful Amazon seller’s story. There are plenty of ways of gathering them, as FeedbackExpress has shown before, but there’s one method we tend to recommend against: incentivised reviews. You want your reviews to be spontaneous and organic, and here’s how to do it. […]
Free Amazon Feedback Removal Email Template
It’s every sellers’ worst nightmare, you log in to Seller Central and get a notification to say you’ve received negative feedback. Don’t panic, help is at hand! A buyer can remove feedback for up to 60 days after they leave it. What to include in a feedback removal request email? After you’ve resolved the issue […]
Amazon Announcement: Amazon Bans Incentivised Reviews
Amazon.com has announced a ban on incentivised reviews for free or discounted products unless they are facilitated through the Amazon Vine program. Amazon has said the changes apply to all product categories with the exception of books. Here’s the announcement in full from the VP of Customer Experience, Chee Chew, which was published on Amazon’s […]
Managing Amazon Feedback to Help You Win the Buy Box
Guest blog by Ina Steiner from eCommerceBytes A conversation with Chris Dunne of FeedbackExpress, offers a look at a new tool to help manage Amazon feedback automatically, along with some advice from the company behind the software on what works best when it comes to soliciting feedback from Amazon buyers and what to do when things […]
Expert Help for Amazon’s New Customer Review Guidelines
Guest blog by Chris McCabe from eCommerceChris In their latest effort to combat review abuse, Amazon added a clause to their Customer Review Creation Guidelines stating: “To post a review, customers must spend at least $5.00 using a valid credit or debit card. Prime subscriptions and promotional discounts don’t qualify towards the $5.00 minimum.” Why […]
4 Easy Ways You Can Get Superior Reviews on Amazon
Getting good reviews on Amazon is so much more important than a good review at an ordinary desk job, as your livelihood is directly tied to what people say about you. While the same general argument could be made about a regular 9-to-5 job, what makes Amazon reviews different is everything you’ve worked so hard […]
Lucid Launches FeedbackExpress, Amazon Feedback Software
Lucid Interactive has announced the release of its new automated Amazon feedback software, FeedbackExpress. Lucid has been providing ecommerce solutions to Amazon sellers for over 13 years including its multichannel solution, SellerExpress, and its Amazon repricing software, RepricerExpress. FeedbackExpress is a powerful, cloud-based software solution that helps Amazon sellers automate and manage their feedback communication […]
Our Top 10 Laugh Out Loud Funny Amazon Movie Reviews
It’s Monday morning so why not cheer yourself up with some funny Amazon movie reviews courtesy of the Twitter account, Amazon Movie Reviews. They scour Amazon and do a great job of finding the best/worst/weirdest reviews people have left for films. Here’s ten of our favourites. 1. The Wolf Of Wall Street Joe Watson rates […]
How to Avoid an Amazon A-Z Claim
As much as FeedbackExpress wishes it wasn’t the case, getting an A-Z claim on Amazon is simply a matter of inevitability. So with that in mind, let’s take a look at how you can minimize your chances of getting one. Amazon’s A-Z Guarantee No matter what length of time you’ve been selling on Amazon, you […]
Expert Methods For Managing Negative Feedback on Amazon
Ooh, negative feedback. No merchant enjoys it, but it happens to everyone if you sell long enough. While it’s an unavoidable monster, you can still be Pollyana-ish about it and look for the silver lining in the storm cloud—and FeedbackExpress has concrete tips to turn that frown upside down. The Exponential Effect of Negative Feedback […]